📢Market Plan

Budget Planning

• Currently we left 5M NTD for promotion while our goal is to hit 20M USD AUM

• If an user's average TVL is 10K, we need 2000 users

• The acquisition cost for each user is $NTD 2500

Regular Marketing Approach

• Online Marketing

  • KOL

  • Nano influencer

  • Advertisement

  • Holding online event

  • Blog like Medium (https://medium.com/@LeechProtocol)

• Offline Maketing

  • Event booth

Marketing Campaign

• Principle Protection Plan

• Referral Program - Each account with $1000 USD locked for over 3 month, you can get $50 USD in return...?

BD Strategy

• VC BD connection via Eugene

• Doctor Community connection via David Lin

PR Strategy

• Need to ensure compliance before working on PR